The Pantone Color Institute has revealed the Color of the Year 2026 — Cloud Dancer (PANTONE 11-4201). This is a soft, clean white shade symbolizing renewal, calmness, and a return to simplicity.

Why white?

According to Pantone experts, the world is going through a period of overload — from constant information noise to social instability. People are seeking lightness, silence, and a sense of open space, which Cloud Dancer perfectly embodies.

Characteristics of the shade

Cloud Dancer is described as:

  • soft, airy, and balanced white;
  • universal and neutral;
  • easy to pair with any palette.

It works in fashion, interior design, cosmetics, branding, and visual communication.

The deeper meaning

Pantone emphasizes that Cloud Dancer represents the desire to pause, breathe, and begin again. It is the color of a “blank page,” opening the way for fresh ideas and new beginnings.

Source: https://tsn.ua/